Author Interview

Writers Digest Interview with Carole Jelen


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Interview with Michael McCallister, coauthor Build Your Author Platform: The New Rules


Why is it important for authors to communicate with their audience?

 A writer is nothing without an audience. If you don’t have readers, you’re just keeping a diary. Nothing wrong with keeping a diary, but writers have to focus on serving your readers. Whatever knowledge, experience, understanding and analysis you want to share, not connecting with readers is the biggest failure you can have. So you have to find your audience, and listen to them. Find out what they want to understand, what problems they have that you can help them solve. If you can, ask them how they best learn something new, and deliver your information to them that way.

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Buy The Book Here
Authors will find the keys to the castle here for book marketing. A strong author platform is the most important factor to increase book sales.
Glenn Yeffeth, Publisher, Benbella Books, Inc.

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